The Coalition has finally unveiled its alcohol minimum price regime in a statement to Parliament. The minimum price for vodka will be fixed at £10.71 a litre, whisky at £8 for a 70cl bottle, cider at 40p a litre and 38p per 440ml can of lager or
beer. The minimum price will be based on the rate of duty plus VAT, not on the cost of producing the drinks. Thankfully shops will only have to raise the price for a small number of products. Miserable campaigners were somewhat
disappointed. Professor Ian Gilmore, chairman of the UK Health Alliance, said: To bring in a measure that we know in practice will have no effect at all on the health of this nation I think is disappointing. It's a step in the right direction, but I
have to say it's an extremely small step. It'll have no impact whatsoever on the vast majority of cheap drinks sold, for example, in supermarkets. Camra, the Campaign for Real Ale with self interest at heart, said the price levels were too low
to help the struggling pub industry. Chief executive Mike Benner said: The decision means pubs will continue to close as they are undercut by supermarkets selling canned beers at pocket-money prices.
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