There was a time a few years ago when the BBC was considered an essential and integral component of any TV platform that sought to get established in the UK. More recently the British Wokecasting Corporation decided to alienate much of its viewership
with biased news and programming that was more about woke morality preaching than entertainment. So now in the face of increasing unpopularity, the BBC is having to seek the help of government in forcing TV platforms to carry the BBC by law. The BBC is calling for legislation to ban the sale of plug-in devices, such as Amazon's Fire TV Stick, that don't carry the BBC prominently on its platform. Clare Sumner, BBC director of policy, called for for urgent legislation to update the 2003 Communications Act to modernise the regulatory framework to ensure public service broadcasters (PSBs) are prominent and available on all major TV platforms.
The new law would prevent providers of TV user interfaces (for example, smart TV manufacturers or global tech providers) from releasing products in the UK without complying with these rules. TV censor Ofcom is said to support such a law change to give
services like the BBC iPlayer and ITV Hub guaranteed prominence on Smart TVs. |